Cool Bikes!

Polaris Redesigns Website(s)

The company says that the new Pure Polaris website makes it faster and easier for riders to find accessories and apparel, with more information about the products. Customers can choose from among several ways to search for everything from windshields to plows and full cab enclosures.

The site displays the most up-to-date lists of vehicles, making it easy for consumers to search only for accessories that fit their ride. Accessories can be found according to product type (performance, comfort, cargo, etc.) or by the vehicle model name or model year.

In addition, there are maintenance guides that will help riders care for and better understand their vehicles, and convenient links that provide access to owner’s manuals and safety and service bulletins. There are also links between Pure Polaris pages and the Polaris and Victory vehicle information pages so consumers can research a vehicle and accessories at the same time.

"Our new website gives customers what they’ve asked for: more information that’s easier to find through simple search tools,” Scott Swenson, vice president/general manager of the PG&A and Snowmobile Division, says in a press release. “We also significantly enhanced the vehicle fit information to ensure it’s clear to customers which accessories fit their specific vehicles.”

The Pure Polaris website gives riders 24/7 access to detailed product information, and after researching products online, a rider can order PG&A directly from Polaris or take a list of part numbers to a dealership. According to Polaris, the new website features:

• Easy Navigation and Product Searches: Customers can search for Pure Polaris products by product type, by vehicle model name or model year, or by vehicle family.
• Easy-to-Find Vehicle Info: There are convenient links between vehicle information pages and pages featuring Pure Polaris accessories for those vehicles.
• Easy Vehicle Customization: The Polaris and Victory "Customizer" tool lets customers customize virtual 2010 and 2011 models online. The “Customizer” shows how selected accessories look installed on vehicles, and a list of the accessories can be printed and brought to a dealership.
• Parts & Maintenance: Riders will find FAQs about maintenance procedures, quick reference guides, and videos. There are also links to online parts catalogs, vehicle safety and service bulletins, and the Pure Polaris Oil website.

We'll Ship Anything

Snow Jacket Buyers Guide

Castle CR2-11 Jacket, Starting at $159.95


The Castle X CR2-11 jacket is a classic example of a warm snow jacket, but with modern features. 


The CR2-11 features zippered vents in the underarms, shoulder and back. It has fleece lined collar and cuffs, with an inner snow cuff for increased warmth in all conditions. 


Additional features are available if you click here.

Parts Pit Stop announces new accessory site!

We're proud to announce the birth of Parts Pit Stops' new sister, Swag Stop. Swag Stop is the new home for everything aftermarket and lifestyle accessories.

If you're in the market for a Metal Mulisha hoody, (I'm wearing one today in this frosty weather), or an exhaust system for your sport bike, you'll find it on Swag Stop. We carry a huge assortment of brands such as from distributors like Tucker Rocky, Parts-Unlimited, Castle, Ski-Doo, Polaris, Klim, KTM and many more!


You can find the new Swag Stop at www.swagstop.com

Parts Pit Stop has a New Sister

We're proud to announce the birth of Parts Pit Stops' new sister, Swag Stop. Swag Stop is the new home for everything aftermarket and lifestyle accessories.

If you're in the market for a Metal Mulisha hoody, (I'm wearing one today in this frosty weather), or an exhaust system for your sport bike, you'll find it on Swag Stop. We carry a huge assortment of brands such as from distributors like Tucker Rocky, Parts-Unlimited, Castle, Ski-Doo, Polaris, Klim, KTM and many more!

We'll be releasing the web address for our new website in the next 24-48 hours, so make sure you check back for your map to the coolest place on the web!